Thursday, 28 February 2013

Content Writing – Don't Ignore Powerful TITLE

Believe it or not, the title of the entire contents is the true identification of your article. It is, in fact the title that matters when it comes to attracting the attention of readers, not the entire contents that you tend to work hard on. Unfortunately, the web world is infested with contents written just for the purpose of fulfilling certain job responsibility (God knows what) of a writer (writer? I doubt that).

To the best belief of mine as a writer, anyone must work hard as equally on title as he/she does on writing contents.

The potential benefits of title specific content writing...

First of all, recall yourself what prompted you read an article on the Internet? Was it content or title that grabbed your attention? If you are a regular reader of particular daily newspaper, is it the headline/title that captures your attention or the contents?

Even though you read a favorite book of yours, it is first (compelling) title that prompts you read further.

Now, compare yourself which among these two titles will be pertinent to an article over the subject of health?

“5 tips for improvement of your metabolism” OR “5 tested tips to improve your metabolism”

Thinking I am kidding?


In fact, if your memory serves you well, you immediately know that it was the title that had prompted you read a particular article/blog post on certain website/blog site. Actually, the first part of our responsibility as a reader starts with drinking-in the beauty of title before we carry on reading further.

Now, imagine what sin you are committing yourself intentionally/unintentionally by not giving your article/blog an eye-pleasing and attention-grabbing title!

So, next time when you are ready to write a blog or an article, do not forget to give it a compelling title.

Title specific content writing is one of the distinctive and surefire ways of endorsing your being as a qualified and “expert” writer.

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